Want More Partner Leads? Develop a Strong Partner Mindset
Let’s face it cold calling is hard but throw in a global pandemic and it’s even harder. If you want to gain access into key accounts, focusing on your partners is time well spent. However getting your partners to the point of sending you leads that garner successful...
The Dirty Secrets of Enterprise Sales – Your Customer Data is Being Shared and it’s a Good Thing
Before starting to chase a prospective account, sales reps try to collect as much account information as possible. The collected data helps them have a clearer picture of the prospect’s organization, who the decision-makers are, who has the most influence on them,...
The Five Traits of an All-Star Alliance Partner
In recent years, the world of sales has shifted from a mostly direct sales model to a more alliance-based, indirect sales model. Working with alliance partners is quite different from working with direct sales teams, forging an alliance partnership is a great...
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