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![M&A: The Sales Enablement Revenue Opportunity [Part 3]](https://partnertap.com/wp-content/uploads/2021/06/Partnertap-blog-23-793X497-400x250.jpg)
M&A: The Sales Enablement Revenue Opportunity [Part 3]
The Answer: An Account Mapping Sales Enablement Platform So, now you know what Sales Enablement Teams and Sales Reps need to succeed after a merger, but you don’t know how to get them across the finish line.... We have the solution for you. To drive revenue...
![M&A: The Sales Enablement Revenue Opportunity [Part 2]](https://partnertap.com/wp-content/uploads/2021/06/Partnertap-blog-24-793X497-400x250.jpg)
M&A: The Sales Enablement Revenue Opportunity [Part 2]
Whether your company has acquired three companies, or 300 companies, you know how hard it is to get sales teams working and selling together. Many acquisitions fail to generate the expected revenue growth because they can’t operationalize a joint sales motion. But if...
![M&A: The Sales Enablement Revenue Opportunity [Part 1]](https://partnertap.com/wp-content/uploads/2021/06/Partnertap-blog-22-793X497-400x250.jpg)
M&A: The Sales Enablement Revenue Opportunity [Part 1]
This article series explains the challenges and then lays out a clear framework to accelerate cross-selling and revenue growth immediately after a merger or acquisition. Getting two distinct enterprise sales teams to work together is difficult for three reasons:...
What Does Digital Transformation REALLY Mean for the Channel?
“Digital transformation is not a product or a solution. It’s a continuous process involving new technologies and ways of working to compete successfully through continued innovation.” -Red Hat Digital transformation is really about fostering a culture within your...
Four Roadblocks Partnerships Hit within the First Year
There are four common roadblocks that partnerships hit within the first year that are often fatal. If you want to have a successful partnership (one that drives revenue for both firms), you must avoid these four pitfalls... 1. Lack of a Clear Partner Strategy There...
How to Make Strategic Co-Selling a Primary Revenue Driver
If you want to make strategic co-selling a primary revenue driver, building connections with your partner’s field teams is critical. Microsoft perfectly explains the benefit of co-selling: “co-selling with partners typically results in a larger sale on average than...
Is Your Antiquated Account Mapping Solution Costing You Millions?
These days, most enterprises have an expansive ecosystem of partners that they co-sell with, which requires extensive account mapping. Account Mapping is the best solution to identify partners who can help target prospective buyers. That’s why it’s a ubiquitous...
COVID-19 and the Digital Transformation of Alliance Management
COVID-19 has drastically changed the way we do business. As companies continue to shift to a remote model, it’s important to understand the impact and digital transformation strategic alliances have gone through. Dinners and face-to-face meetings have been replaced...
7 Tips for Building an Effective Co-sell Program
Building and scaling a successful co-sell program is challenging because effective co-selling requires engagement between partnering field sales teams. We’ve seen many companies establish co-selling programs where their smaller partners pay for an elite co-sell status...
![How to Securely See Account Overlap and Close More Deals [Guide]](https://partnertap.com/wp-content/uploads/2021/01/Partnertap-blog-7-793X497-400x250.jpg)
How to Securely See Account Overlap and Close More Deals [Guide]
Until very recently, account mapping was a necessary risk. But now, you can eliminate all risk and securely share your customer account data by using a Partner Ecosystem Platform. Partners will never give each other direct access to their CRM accounts. Your customer...
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