Unique Channel Insights

Get segment-by-segment overlap analysis and lists of specific accounts your sales team can target immediately with each partner.

Channel Insights dashboard image

Generate more revenue from each partnership

If you already have partners, then the pressure is on to deliver results. But turning great partnership intentions into real pipeline and revenue is hard. Without visibility into each other’s accounts, it is hard to know where to focus. That’s why we built PartnerTap Channel Insights and Channel Essentials. #ChannelSuccess

How channel and alliances teams use PartnerTap

PartnerTap automates account mapping with your partners and identifies where you have mutual clients, mutual prospects, and opportunities to sell into each other’s accounts.

1. Upload all your partner spreadsheets

Login with your CRM and then upload all the spreadsheets you already have from partners. This will give you a dashboard view of your account overlap with each partner

2. Invite partner to connect directly

You can eliminate the spreadsheet process entirely by inviting partners to connect with you directly on PartnerTap for an always-up-to-date view of your mutual account overlap. Our enterprise share settings let you control what data you share on a partner-by-partner basis.

Channel Insights dashboard image

3. See your market opportunity in each segment

The Channel Insights dashboard shows your % overlap by industry, by segment and by customers vs. prospects for each partner. The best alliances teams use this data to shape their vertical and sales alignment strategies with each partner.

4. Identify new sales pipeline across your ecosystem

Reports make it easy to see specific accounts where you can drive more revenue with partners. The Hot Prospects report identifies where your partners can help you sell into their existing clients.

Channel, alliance and business development teams love the PartnerTap channel product because it helps you drive more revenue from each partnership. Here are just a few of the many ways our channel mapping software helps business development, channel and alliance teams:

  • Stops the spreadsheet madness so you can focus on driving revenue instead of looking up individual accounts
  • Identifies new sales pipeline opportunities for you with reports that identify specific accounts where you and partners can collaborate to grow revenue
  • Makes you a rock star with your sales team that loves the new opportunities you send over
  • Impress and onboard new partners with a modern, automated account mapping process that lets you both hit the ground running and show partnership results quickly
  • Protects sensitive accounts by letting you define up front which account types you want to allow to be shared with partners, and identify specific named accounts that should never be shared with anyone
  • Ensure all compliance and security requirements are met with an enterprise-secure platform that sails through IT security review

 

“Imagine how many trade shows our GSMs [sales reps] would need to attend in order to build such a large and successful network in that time!”

George Gadebusch

VP of Technology and Product Sales

Download the Channel Products Datasheet

PartnerTap Makes Companies More Money – Every Day

32K

connected partners

$25m

new pipeline sourced in first year*
*enterprise customer with first connected partner

58K

current opportunities
shared with partners

We saw an ROI in the first quarter using PartnerTap. We closed two new customers and accelerated the sales cycle on numerous other prospective accounts.

– George Gadebusch, VP Technology & Product Sales, World Travel, Inc.

Partner Ecosystem Platform

Secure partner platform helps channel and sales teams drive more revenue from each partnership

Account Mapping

For everyone that wants to see mutual account overlap with partners

Sharing Controls

Control what data you share on a partner-by-partner basis

Channel Insights

For channel teams to get segment-by-segment insights into partner accounts and opportunities

Co-Selling

For sales reps and teams who want to get and share insights with partners on mutual accounts

Ecosystem Analytics

See all the growth opportunities within your partner ecosystem

CRM Integration

PartnerTap is pre-integrated with all the popular CRM applications


Industry Overview

Every B2B products and services company works with partners. PartnerTap helps you grow revenue with your partners.

Financial Services

Extend your reach as a trusted adviser and win more corporate clients

Hardware

Expand your distribution with smarter partnering

HR Tech

Co-sell with the leading HR technology sales teams

Healthcare

Sell more medical products and services with partners

Insurance

Grow insurance sales with partners

Professional Services

Extend your sales reach with partners

Software

Sell more software with partner insights

Telecommunications

Accelerate co-selling with agents, brokers and sales reps

Travel

Win more corporate travel business with partners

Company Overview

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Industry Overview

Insurance

Hardware

Software

Professional Services

Healthcare & Life Sciences

Banking and Financial Services

Travel

Telecommunications

HR Tech