The best software companies understand the power of partners to reach new prospects, accelerate deals, cross-sell, upsell, and improve customer retention. No matter who you sell software to, customer-facing or back-office teams, whether your software is used by world-wide teams or powers a few critical decisions with AI, the right partners can help you grow faster and make your customers more successful.
But how can you engage with partners to increase your sphere of influence and shorten sales cycles? Individual sales and channel reps regularly email around customer lists to see where a partner might be able to help. This isn’t secure or scalable. Most software companies lack the right data and tools to consistently drive more revenue with partners.
Partner ecosystem insights and data for all revenue-focused teams:
- Channels
- Alliances
- Marketplaces
- Products
- Sales
- Marketing
- Customer Success
Effectively working with partners requires a secure way to share selected customer, prospect, and sales data. And for sales teams to leverage partners they need real-time visibility into who to work with at each partner on each of their specific accounts.
That’s why software leaders like SAP Concur, GoTo and Lightedge use PartnerTap’s ecosystem sales platform to automate sales account mapping and connect your sellers with the right partners. PartnerTap’s sales account mapping solution gives software companies a secure, fast and easy way to share and map sensitive data, identify 10x more partner pipeline, share pipeline, and win deals faster with the best partners.
Trusted by the enterprise
How It Works
Easy to get started
Get started in minutes
Sync with your CRM, enrich prospect information from other sources, invite partners to connect, and control what data you share. Invited partners can use PartnerTap for free.
Get ecosystem view of your market
Sync with your CRM, instantly enrich data with information from other sources, and start building up a rich ecosystem view of each customer, prospect and sales opportunity.
Empower go-to-market teams
Push all ecosystem data back into your CRM sales, marketing and support teams can engage the right partners on their opportunities, campaigns, and customers.
Data-driven partner sales
PartnerTap’s sales account mapping technology empowers companies to build and scale-up partner-led revenue programs and build a defensive moat around your business. With PartnerTap you can:
Identify 10x new sales opportunities to go after with each partner
Empower sales teams to leverage and collaborate with the best partner(s) on each account
PartnerTap Accelerates Ecosystem Growth
10x More new logo deals sourced with partners
$110M Deal sourced and closed with PartnerTap
100% Real-time account mapping
Natalie Visconti-Clendenin,
Strategic Partner Manager, Last Pass
Ecosystem Sales Platform
PartnerTap is the only ecosystem platform designed for the enterprise. We automate data sharing and mapping, let you track partner pipeline, and identify 10x new partner sales opportunities.
Start scaling your #PartnerRevenue and building your #EcosystemDataLake today.
Integrations
Works instantly with your CRM
Connect, share, map and see data from partners regardless of which CRM they use with 100% native integrations.
Salesforce Managed Package
Push PartnerTap data back into your CRM so sales reps and GTM teams have the partner data they need where they already work.