Start multi-partner selling with confidence

PartnerTap’s account mapping and co-selling platform drives more partner-sourced revenue and gives executives the detailed attribution data to prove it.

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Enterprise co-selling Platform

What is PartnerTap?

PartnerTap is the leading account mapping, co-selling, and ecosystem orchestration platform. PartnerTap is the only solution that gives executives the robust attribution data and reporting you need to get credit fotr all the new pipeline and revenue you source and drive with your partners.

Account Mapping

Pinpoint the best accounts + what to sell + who to work with at each partner

  • Real-time mapping
  • Customer overlaps
  • Product whitespace
  • New logo accounts
  • Upload partner lists
  • CRM connectors
  • Data sharing governance controls

Co-Selling

Run data-driven workflows across companies and measure pipeline impact

  • Sales play workflows
  • Co-sell automation
  • P2P orchestration
  • Multi-partner sales plays
  • Through-channel plays
  • Partner pipeline attribution
  • Ecosystem-aware agents

Partner Marketing

Increase ROI on every marketing campaign and program with partner-informed ABM target lists.

  • ABM targeting
  • Strategic events
  • Demand gen
  • Co-selling days
  • MDF allocations
  • Partner-impact attribution

PartnerTap Activates New Revenue

50%

Partner Manager time saved each week

Goodbye to manual account mapping and one-off partner account inquiries

100x

More partner sales rep introductions
Way more high-quality partner + sales conversations than PAMs can make in a lifetime

$1B

New partner-sourced pipeline generated

At a single company.
No joke!

10x

ROI on PartnerTap investment

Goodbye to manual account mapping and one-off partner account inquiries

MAPPED ECOSYSTEM DATA

Ecosystem-aware Agents

As you use PartnerTap's account mapping and co-selling products you build up an interconnected data lake of AI-ready data about your customers, market, and partners. This data should be pushed into every corner of your business and used to build partner-aware agents for your sales, marketing and success teams.

PartnerTap’s new Co-Sell Automation product doubles the value of their enterprise co-selling platform.”

Danny Benedetti,
Vice President Partner Success

SECURE PLATFORM

Trusted, secure and scalable

Trust is the cornerstone of every good partnership, and strong security is the backbone for sharing sensitive data with partners.

Enterprise Controls

PartnerTap is the only data sharing and partner ecosystem growth platform built to handle the complexity and scale of enterprise ecosystems.

Trust & Security

PartnerTap sails through the toughest IT security reviews. We do not store any PII and are SOC2 Type II, GDPR and CSPA compliant.

Scalable

PartnerTap scales across thousands of partners and integrates with all the popular enterprise business systems.

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Get inspired

WEBINAR RECORDING

Co-Sell Transformation Part 1: The Co-Sell Journey

Learn about the co-sell journey in this first installment of our four-part Co-Sell Transformation webinar series.

Video

Partnertap Demo

PartnerTap’s ecosystem platform and automation gives you a complete solution for co-selling and sales transformation. Watch the quick demo to see it in action.

Blog Post

The Co-Selling Manifesto

The Co-Selling Manifesto spells out the hard truths, choices, urgency, and principles revenue leaders must embrace to avoid relegation.

Blog Post

Co-Selling Best Practices

What to do, what not to do, and best practices for building a productive co-selling relationship with salespeople at your partners.