GET TO THE TABLE FIRST PART 2 OF 6 - PARTNERTAP & ACHIEVEUNITE SERIES The modern business buying process has changed. With more information at our fingertips than ever before, buyers are researching and developing their decisions long before they engage with a...
SUCCESS BULLY PODCAST SEASON 2, EPISODE 7
In Episode 7 of Season 2 of the Success Bully podcast proudly titled “Sales Cures All,” we welcome a truly dynamic duo to the show. Cassandra Gholston (CEO & Co-Founder) and Autum Grimm (CRO & Co-Founder) of PartnerTap. Cassandra and Autum share how their...
Challenger & Collaborative Selling – A Hybrid Approach
PART 1 OF 6 - PARTNERTAP & ACHIEVEUNITE SERIES Breaking into new accounts is one of the toughest challenges in sales. Given the challenges, many salespeople dread prospecting and fall prey to procrastination. Still, for a business to grow, new customers must be...
TALENT ISN’T RARE
My favorite quote as a leader was coined by Erica Jung. She said, “Everyone has talent. What is rare is the courage to follow the talent to the dark place where it leads.” I believe if you create a place where salespeople can find their way through the dark they...
“ALEXA, WHY ARE WE THE ONLY WOMEN AT AWS REINVENT?”
I’ve been in the tech industry for the last 10 years. Not as an engineer but as a salesperson selling and managing high-performing software sales teams. I’ve worked for organizations that preached the need for more women in tech and leadership. After attending the AWS...
CHALLENGER VS. SANDLER: WHAT IS THE DIFFERENCE AND WHICH IS BETTER?
This article was updated on November 20, 2020 It’s common to hear your sales manager reference either Sandler or Challenger sales methodology and sometimes it’s hard to know which is best. Challenger VS. Sandler Methodology Sandler Methodology: Takes an approach of...
SALESPEOPLE, ARE YOU WASTING YOUR TIME WITH REFERRAL PARTNERS?
If you’re a salesperson that is bound by a territory it’s always difficult working with referral partners. Determining what partner to spend the most time with, what accounts you can target together, and what information you can share about your common accounts...
EVERYONE GETS THEIRS EVENTUALLY
Have you ever had a person on your team do nothing while you were working your ass off? Did you want to see them get caught in the worst way? Recently a good friend of mine asked me what he should do about a person on his team who was slacking off. ...
YEAR END SALES WARRIOR FIELD MANUAL
With 8 selling days left in the year, the salesperson in you is different. During year-end you are not just a salesperson, you turn into a warrior. To a true warrior, it doesn’t matter if you are over your number, at your number or under your number....